Feasibility & Strategy

Many events fail to meet expectations because they underestimate scope, costs and timelines in the early stages. We’re onto it – engage the correct stakeholders, create detailed budgets, project plans, staffing plans/structures and timeline documents. Spark events kick off on the right path, with a deep understanding of each and every element. 

  •  Event Feasibility
  •  Budgets
  •  Council approvals
  •  Stakeholder engagement
  •  Staffing Structures
  •  Project timeline planning
  •  Contractual documentation
  •  Contingency planning

Planning & Engagement

The real heart of an event is created in the months and weeks before. Spark’s deep understanding and experiences guides you through – never again that last-minute stress.  

  •  Supplier procurement & engagement
  •  Site planning/layout
  •  Security planning
  •  Traffic and transport planning
  •  Talent and entertainment procurement
  •  Staff recruitment/briefing documentation
  •  Safety/emergency control and communication procedures
  •  Run sheets and schedules
  •  Customer experience
  •  Contracts and insurance collation

Coordination & Delivery

So often it’s hard to translate all the planning to the event site. Rely on Spark’s detailed experience of site operations. We manage the build, work with suppliers to set up the site, see to all the labour tasks. And we specialise in the vital safety aspects. Spark is at the heart of the event’s success while in process, and we troubleshoot where required.

  •   Site/event build
  •  Delivery and supplier management
  •  Site logistics and labour crew
  •  Entertainment and production management
  •  Site cleaning
  •  Equipment supply and management
  •  Safety management
  •  Staff management
  •  Event Operations Centre delivery and logging
  •  Emergency coordination and logging

Spark Event Management Portfolio

White Night

  • Operationally challenging
  • end-to-end project
  • 500,000+ attendees
  • 50+ experienced management and crew
  • Multiple weeks on-site
  • Acclaimed result
  • Tight deadlines

Moonee Valley Festival

  • End-to-end event management

  • 5 events over 6 weeks

  • All-encompassing planning and delivery

  • Multiple stakeholders and partners

  • Achieving strategic council objectives.

Melbourne Chinese New Year Festival

  • Full event management
  • Multiple sites & dates, Melbourne CBD
  • 150,000+ attendees
  • Extensive, high-level stakeholder management

Formula 1 Grand Prix

  • Wide-ranging workforce
  • 320+ staff per day
  • 12,000+ hours worked
  • 5 weeks on-site
  • Large scale, logistically challenging. 

Presidents Cup

  • Multiple operational services
  • 8 event days, years of planning
  • Diverse workforce
  • High-level stakeholder management
  • Huge attention to detail.

Wings For Life World Run

  • Multi-faceted mass participation event

  • Part of global event for Red Bull

  • Complex planning & delivery including freeway closures

  • Extensive stakeholder management.